Crypto ETF Marketing

Institution-grade programs for Bitcoin & Ethereum ETFs—compliance-first messaging, investor education, and distribution that compounds via PR and SEO.

A capital-markets playbook that earns trust

ETFs demand compliance-safe language, evidence-led narratives, and channels that reach allocators, RIAs, and research desks—without price talk or promises. We align newsroom-ready stories, glossary/educational hubs, and docs-grade explainers so coverage and search reinforce each other. Editorial citations from earned media and context-rich links compound durable discoverability.

+41%
Non-brand search lift (90d)
2–5
Tier-1/2 placements per cycle
+33%
Qualified RIA/institutional leads
0
Forward-looking claims

Program pillars

  • Compliance-first messaging: disclosures, jurisdiction notes, audited facts; no price talk/predictions.
  • Investor education SEO: glossary hubs, risk/structure explainers, due-diligence pages and FAQs.
  • PR & thought-leadership: data-led briefs, founder/PM POVs, and newsroom coordination via Web3 PR.
  • Measurement: Share of Voice, SERP coverage %, assisted conversions, and RIA/institutional pipeline.

What we produce

  • ETF structure pages (creation/redemption, custody, fees, tracking)
  • Risk/education FAQs and glossary that surface featured snippets
  • Data notes & op-eds placed via earned media
  • Advisor kits & newsroom briefs with citable sources

30/60/90 plan

Days 1–30 — Discovery

Claims inventory, disclosures, keyword & publisher map, glossary/FAQ scaffolding.

Days 31–60 — Build & distribute

Site & docs updates, data notes, PR outreach, and advisor kits with tracked UTMs.

Days 61–90 — Compound

Snippet wins, editorial citations, and pipeline reporting by segment (RIA/institutional).

Adjacent services

Web3 PR Marketing

Finance & crypto press with safe, citable stories.

Explore Web3 PR →

Crypto SEO

Educational hubs and due-diligence queries at scale.

Explore Crypto SEO →

Crypto Content & Copywriting

Advisor kits, FAQs, and explainers worth citing.

See Content →

FAQ

No. We do not provide investment advice or price predictions. Messaging is compliance-first with clear disclosures.

Yes. Narrative, disclosures, and approvals run through your process; we keep copy evidence-led and citable.

Editorial citations strengthen E-E-A-T and help glossary/education hubs win snippets and rank for non-brand queries.

Share of Voice, SERP coverage %, referral traffic, qualified RIA/institutional leads, and page-level outcomes.
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